Sunday, April 11, 2010

Displays and Branding

UPDATE: solution for the earring cards..... I found some old stickers as well when I was cleaning. Read more below...
So I'm going to start cleaning out my Etsy store in order to bring new items to a store I sell at locally on Wednesday. Last Fall, there was a gift shop that was going out of business at my Mom's work and she inquired about their displays. They were going to give them away! So she was able to nab this nice one for me. It has 3 arms that come out from the center, each with several rungs that hold earrings, necklaces or bracelets. It is a nice blonde wood and swivels around. However, it's sides and base was marked up with the brand of jewelry that it carried in it's former life. So, to make it my own I adhered a patterned feather paper down the 3 long "ends".......
....... and some of my old business cards on the base. Now that I see those earring cards in the picture, I think they could use some peacock adornment too. Anyway, I hope the shop owner likes it and will want to use it in her store. She has several other jewelry displays, so I think it will be nice for customers to know that all of my work is located in this one area. When she puts outfits on the mannequins, she also works my jewelry into the looks which is nice. So, it's just another way to continue improving my brand.
As I clear out the store, I'll try to add some new things - like this wrap bracelet or necklace piece. Done in blues and pinks, it features a polymer bead by Andrew Thornton, a ceramic "bliss" bead by Diane Hawkey, and a lampwork glass bead my SueBeads. Enjoy the rest of Sunday, for tomorrow it is back to the grind!


Greer - Vintajia said... Best Blogger Tips[Reply to comment]Best Blogger Templates

I always think freebies look sooo much better than stuff you have to buy!
Came across these and thought of you.

Layney Dasher said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Ohhh, I am soo jealous of your find. What a beautiful display! I love it!